Senior Care WordPress Theme

Families do not shop for care the way they shop for anything else. They arrive anxious, comparing three agencies at once, and they leave the moment a site hides its rates or refuses to say who will actually turn up at the door.

SWP Senior Care Pro is a senior care WordPress theme built around that reality. It answers the three questions every family asks – which level of care do we need, who is coming, and what does it cost – on the homepage, before anyone has to pick up the phone.

No page builder. No shortcodes. Everything is edited from the WordPress Customizer, and a one-click importer rebuilds the entire demo site in a couple of minutes.

Built for the way home care agencies actually sell

A care level comparison table families can read: Companion care, personal care, memory support and live-in cover, side by side, with a highlighted “most chosen” column. Every row, column and button is editable, and the table scrolls cleanly on a phone instead of collapsing.

Rates on the page, before the call: Three pricing cards with amounts, units, inclusions and a highlighted recommendation, plus a “ways families pay” panel for private pay, long-term care insurance, VA benefits and Medicaid waivers.

Caregivers with names and faces: A dedicated Caregivers post type with a credential badge, role, years of experience, languages and specialties. Families meet the team before they commit – which is exactly what converts.

A service area map and enquiry form: An SVG coverage map with inner and outer service rings, a covered-areas list, and a Contact Form 7 enquiry form styled to match the design, complete with validation and success states.

Everything is dynamic, nothing is hardcoded

Every section of this senior care WordPress theme has its own Customizer panel with a visibility switch, and “Reorder Sections” drags the whole homepage into any order you like. The same applies to ten inner page templates, each with its own independent copy of the sections it hosts.

• Colours – 15 palette controls covering brand, accent, surfaces and text
• Typography – heading and body families, weight, type scale, container width and section spacing
• Header – logo, logo size, layout, sticky behaviour, search, CTA text and URL, menu colours, mobile drawer
• Footer – logo, description, four columns, contact details, social links, legal links and colours
• Popup – title, copy, image, button, trigger, frequency and device visibility
• Every section – headings, body copy, images, buttons, URLs, repeatable cards

Popup that arrives at the right moment

The promo popup fires at 50% scroll depth by default – after a visitor has read enough to care, before they have decided to leave. Switch the trigger to a time delay or exit intent, choose how often it reappears, and hide it on desktop or mobile independently. Title, copy, image, button and dismiss text are all editable.

Who it is for

• In-home senior care and private-duty caregiving agencies
• Home health and nursing-at-home providers
• Respite and memory care specialists
• Companion care and personal care services
• Assisted living referral and placement services
• Care management and geriatric care consultancies

Launch a senior care website families trust. Install SWP Senior Care Pro, run the importer, change the phone number, and go live the same afternoon.