Second opinion

One week of full attention on a single flow.

The engagement

Second opinion

One week of full attention on a single flow.

Teardown Verdict Priorities
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Second opinion

One week of my full attention on a single funnel, flow or launch, ending in a written verdict you can act on. No slide deck, no workshop — a prioritised list and the reasoning behind each line.

The shape of it

How it runs

Stage 01

Listen

Two calls with you, four with your customers, plus every support ticket you are willing to share. I come back with the problem in one paragraph and you tell me where I got it wrong.

Week 1
Stage 02

Frame

Structure, flows and the hard trade-offs on paper before anything gets styled. You sign off a skeleton, which costs far less to change than a finished screen.

Week 2
Stage 03

Draw

Full-fidelity work with real copy and the ugly states included — loading, empty, error, name-far-too-long. Reviewed live, cameras on, every Thursday.

Weeks 3–5
Stage 04

Leave well

Component library, tokens, a written spec and a walkthrough with your engineers. A month of questions answered at no charge afterwards.

Week 6

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Ask about Second opinion.

Tell me what is broken, who it breaks for, and roughly when it needs to be live. One working day to a reply, always from me rather than an inbox.

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