{"id":24,"date":"2026-08-22T08:52:24","date_gmt":"2026-08-22T08:52:24","guid":{"rendered":"https:\/\/scintillawpthemes.com\/demo\/freelancer-design-portfolio-pro\/work\/tessellate-identity\/"},"modified":"2026-08-22T08:52:24","modified_gmt":"2026-08-22T08:52:24","slug":"tessellate-identity","status":"publish","type":"project","link":"https:\/\/scintillawpthemes.com\/demo\/freelancer-design-portfolio-pro\/work\/tessellate-identity\/","title":{"rendered":"Tessellate identity"},"content":{"rendered":"<p>A five-person team with no designer needed an identity they could maintain themselves. That constraint shaped everything: one mark, two weights, a four-step type scale, and a colour set checked for contrast before anyone was allowed to call it pretty.<\/p>\n<p>The guidance runs to four pages. Two years on, it is still being followed \u2014 which is the only measure of a brand guide that matters.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A mark, a type scale and rules that fit on four pages<\/p>\n","protected":false},"featured_media":25,"menu_order":1,"template":"","project_category":[3],"class_list":["post-24","project","type-project","status-publish","has-post-thumbnail","hentry","project_category-brand"],"_links":{"self":[{"href":"https:\/\/scintillawpthemes.com\/demo\/freelancer-design-portfolio-pro\/wp-json\/wp\/v2\/project\/24","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/scintillawpthemes.com\/demo\/freelancer-design-portfolio-pro\/wp-json\/wp\/v2\/project"}],"about":[{"href":"https:\/\/scintillawpthemes.com\/demo\/freelancer-design-portfolio-pro\/wp-json\/wp\/v2\/types\/project"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/scintillawpthemes.com\/demo\/freelancer-design-portfolio-pro\/wp-json\/wp\/v2\/media\/25"}],"wp:attachment":[{"href":"https:\/\/scintillawpthemes.com\/demo\/freelancer-design-portfolio-pro\/wp-json\/wp\/v2\/media?parent=24"}],"wp:term":[{"taxonomy":"project_category","embeddable":true,"href":"https:\/\/scintillawpthemes.com\/demo\/freelancer-design-portfolio-pro\/wp-json\/wp\/v2\/project_category?post=24"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}